Chiranjeevi isn't just posting a statement; he's calling a meeting. The megastar announced on X that he will approach the Telugu Film Chamber, the Producers' Council, and other industry bodies to address the AI-generated morph video of Janhvi Kapoor. The clip, which digitally altered her appearance from the Devara: Part 1 song 'Chuttamalle,' has been taken down, but the damage—and the silence of the industry—was what truly bothered him.
Chiranjeevi's tone was icy. "I am deeply disturbed by the use of AI to create degrading and morphed videos of a woman," he wrote. He didn't mince words, labeling the acts as "cruel, shameful and completely unacceptable." He made it clear this isn't a one-off drama. "Today, it has happened to someone else. Tomorrow, it could happen to you, me or anyone we know," he warned, urging the fraternity to stop waiting for it to hit close to home before acting.
The real meat of his proposal is structural. He is recommending the formation of a dedicated committee and a support cell. This body would work directly with Cyber Crime authorities to remove content and, crucially, pursue legal action against those who create and share such material. It's a move to shift the burden from individual victims to an organized institutional response.
Jr NTR had already reacted with fury earlier, calling the video "Disgusting, Sick and Shameless." He pointed out the irony in a culture that worships women as mothers and goddesses yet allows such digital degradation. Chiranjeevi is now backing that anger with a plan. He is urging Central and State Governments to step in with stronger measures against AI misuse.
One specific warning from Chiranjeevi stands out: do not watch or share the video, even to condemn it. "This cannot be dismissed as a joke," he said. He is asking the audience to report the content to platforms and authorities instead of giving it more reach. The ball is now in the court of the film bodies and the government to prove they can actually do something about it.