The first thing that will catch your eye when you step into Yashobhoomi is Ferrari’s maiden electric car, the Luce, marking the brand’s first EV on Indian soil. It will sit beside the Hypersail, a sailing concept that Ferrari says will redefine motion across water and air.
The exhibition also brings back the iconic 849 Testarossa and the twin‑turbo V8 F80, which roars at 800 hp. For those who prefer a real‑world roadster, the Amalfi Spider offers a lightweight, high‑speed experience, while the Purosangue SUV extends the brand’s reach into the luxury off‑road market.
Ferrari’s move into electric aligns with the likes of Porsche’s Taycan and Tesla’s Model S, both of which start around US$90 k–$103 k. The Luce will likely sit in a similar price bracket, offering Indian buyers a direct comparison without the need to wait for a global launch.
India’s 2030 EV mandate pushes luxury automakers to offer more electrified options, and the Luce’s arrival could help Ferrari hit its sales targets. Import duties on high‑end cars sit at 45%, but the government offers a 15% rebate on EVs, making the Luce a more attractive proposition.
The venue will open to the public on 19 October after a two‑day VIP preview, giving enthusiasts a chance to test drive the Luce, sit in the F80, and experience the Hypersail’s projected flight paths.
After the exhibition, keep an eye on whether Ferrari will release a limited‑edition Luce for the Indian market next year, and watch for further announcements about the Hypersail’s commercial potential.