The new showroom covers roughly 7,000 square feet in Bisnoli, Dadri, and is already buzzing with 3‑tonne and 3.5‑tonne Pro X trucks that come in three power‑train options: battery‑electric, diesel and compressed natural gas. The electric models can be topped up on‑site, thanks to a dedicated charging station, while diesel and CNG units keep the familiar torque headroom that fleets need.
Compared to the Tata Ace, which tops out at 3.5‑tonne but only offers diesel, the Pro X gives operators a choice of fuel types in the same chassis. Mahindra’s Jeep 3‑tonne variant and Ashok Leyland’s 3‑tonne trucks also compete, but none match the three‑fuel‑train flexibility or the integrated charging infrastructure that Eicher promises right at the dealership.
The opening comes as the government ramps up the PARIVARTAN scheme, which subsidises electric commercial vehicles. Eicher’s dealership will provide the necessary charging plugs and a trained service crew that can handle both EVs and internal‑combustion units, reducing downtime for a fleet that relies on continuous operation.
For operators in Noida, Greater Noida and the Dadri logistics belt, the location offers direct links to NH‑34, the Delhi–Meerut Expressway, the Eastern Peripheral Expressway and the Delhi–Mumbai Industrial Corridor. That means a Pro X truck can hop from a parcel‑delivery drop in Noida to a warehouse in Dadri without a detour.
The dealership is already open to sales. Fleet managers can walk in, pick a colour, decide on a cargo body and have the truck ready to hit the road the same day. After‑sales support includes on‑site spare parts, GPS‑enabled breakdown assistance and a local “on‑door” service van.
Looking ahead, fleet operators should keep an eye on the upcoming 4‑tonne Pro X variant and the potential rollout of a hybrid option. The dealership’s opening marks the first step in making Eicher a serious alternative to the traditional diesel‑only trucks that dominate the Delhi‑NCR market.