
The Ducati Formula 73 is hitting Indian roads today at an ex‑showroom price of ₹20 lakh, but the 873‑unit global run is already sold out, leaving no new bookings.
The bike roars in a silver‑aqua finish, echoing the classic 750 Super Sport Desmo with a silver tank, vertical gold stripe, and clip‑on handlebars that give it that unmistakable cafe‑racer silhouette. A steel trellis frame, billet aluminium parts and a Rizoma fuel cap add a touch of premium craftsmanship.
Under the hood sits an 803cc air‑cooled L‑twin that chuffs out 73 hp at 8,250 rpm and 65.2 Nm of torque at 7,000 rpm. The 41 mm KYB upside‑down fork up front and a preload‑adjustable KYB shock at the rear keep the ride smooth, while a 330 mm front disc with a four‑piston radial Brembo caliper handles the braking.
The Formula 73 comes loaded with modern electronics: Ducati Quick‑Shift, traction control, cornering ABS, and both sport and road riding modes. A 4.3‑inch full‑TFT instrument cluster displays everything needed for a session, and optional add‑ons like heated grips, a multimedia system and an anti‑theft unit let you tailor the experience.
In the segment, the Formula 73 stands toe‑to‑toe with the Yamaha MT‑07 and Honda CB500X but offers a higher power ceiling and richer heritage. With the India allocation already sold out, the bike is a status‑symbol for enthusiasts who prioritize exclusivity over mass‑market availability. Ducati will not re‑open bookings, and the next release of this limited model is expected only when a new generation of cafe‑racers surfaces.
Buyers looking for a premium, limited‑edition motorcycle will need to keep an eye on future launch windows. The next opportunity could come when Ducati rolls out a new model or if the current allocation is expanded, but for now the Formula 73 remains a one‑off piece of Italian engineering.